At Partners & Spade, a premier creative agency known for its innovative approach to branding, I contributed full-cycle campaign development and strategic branding for a high-profile corporate client. My role encompassed generating creative proposals, running focus groups, and crafting digital presentations delivered to global offices, all aimed at shaping a compelling and cohesive brand narrative.

Over several weeks, I collaborated closely with the Partners & Spade team to refine each element of the campaign, ultimately contributing the winning tagline that became central to the brand’s messaging. This intensive project required adaptability, clear communication, and a nuanced understanding of branding principles tailored to resonate with a diverse, international audience.

Working with an agency of Partners & Spade’s caliber allowed me to showcase my skills in brand strategy, creative consulting, and campaign development, furthering my ability to produce impactful messaging aligned with a client’s core values and overall vision.